sustainability in design

Cradle to grave impact
As a Jeans or T-shirt travels from “Cradle to Grave” , its impact on the environment be tracked as the product leaves various “footprint” from water waste, pesticides, chemicals, dyes and inhumane treatment or workers as well as child-labor.

Fashion and Ecology are a paradox in itself, where the demand for fast-fashion life cycle clashes with the Sustainable production traditional need for a slower production cycle.

Fashion and Ecology are a paradox in itself, where the demand for fast-fashion life cycle clashes with the Sustainable production traditional need for a slower production cycle.

Denim Jeans - Hard Facts
Blue Jeans accounts for a large percentage of manufacturing across the globe.

Fast fashion can be changed into a new way of thinking
Companies, designers and buyers can now step in and try to influence this fast-fashion culture to become a more slow-paced production culture and help to adjust the principles of jeans consumption by offering better quality products with longer lifespan and a much lower-impact life-cycle.

Large quantities of cotton, water and chemicals used to make these jeans and satisfy the ever-growing demand for the iconic Blue Jean.

Organic is original
The Blue Jean was originally made from organic, unbleached cotton and sold in its original pure raw (unwashed) state to poor miners and workers who wore these pants until the literally fell apart, often using older pairs to patch up the new ones and thus extended their jeans life further.

New values evolves
Happiness and positive human Values are new drivers in a new economy where the bottom line now more and more needs to include the impact a product makes on the environment as well as the workers involved in production. buddha jeans™ tell stories and designers need to design from a core set of Values to “Design Inside-Out”
Design Thinking
buddha Jeans based on the concept of “Design thinking” vs.

Pollution of jeans manufacturing is huge
Production of jeans is polluting due to various manufacturing stages, can be improved by making different choices, but the impact of the consumers after care once the product has left the store is even a bigger issue.

Design is no longer separate but integrated in all processes of a product's life cycle
The designer can connect the human experience with a product and engage the consumer in new ways.

Cradle to grave impact
As a Jeans or T-shirt travels from “Cradle to Grave” , its impact on the environment be tracked as the product leaves various “footprint” from water waste, pesticides, chemicals, dyes and inhumane treatment or workers as well as child-labor.

A 5000 year old industry is ready for a paradigm shift
Cotton growing is a 5000 year old business and is the most important non-food agricultural product world-wide.

*Kenneth will post on this blog “quality will replace price as # one reason for buying new products in the future” later in May
A brand to admire
Dutch brand “Kuyichi” makes 100% Organic Cotton Jeans, they are “SKAL” certified under the Sustainable Textile Production Program which covers fiber to production.

Sustainability is fast becoming a buzz word throughout the design and fashion industry.

Fashion and Ecology are a paradox in itself, where the demand for fast-fashion life cycle clashes with the Sustainable production traditional need for a slower production cycle.

Therefore “Design Thinking” is more than employing a designer to create attractive shells or “skins” for new products, but to be part of the planning and execution stages and influence manufacturing in a new sustainable way.

Small companies can create a fashion following
Still, small changes on a large-scale can create an impact.

These processes create tons of waste sludge from the pumice stones, and waste water containing chemicals and indigo dyes which are entered into local water systems.

Design is no longer separate but integrated in all processes of a product's life cycle
The designer can connect the human experience with a product and engage the consumer in new ways.

New values evolves
Happiness and positive human Values are new drivers in a new economy where the bottom line now more and more needs to include the impact a product makes on the environment as well as the workers involved in production. buddha jeans™ tell stories and designers need to design from a core set of Values to “Design Inside-Out”
Design Thinking
buddha Jeans based on the concept of “Design thinking” vs.

“Designers are becoming more integrated into companies than 10-20 years ago as real decision makers who know how to connect with technology and new products” (David Kelley, founder of IDEO)
Core brand values are essential guidelines*
When the designer asked to design from a core of Values instead of only visual aesthetics, and to design from the inside out and make the buddha jeans tell the stories we have “Design Thinking” replacing design as just buddha jeans-shaping.

Fashion and Ecology are a paradox in itself, where the demand for fast-fashion life cycle clashes with the Sustainable production traditional need for a slower production cycle.

Washing and drying the Jeans and T-shirts at home accounts for 60% of the product's total environmental “foot-print”
To educate the consumer is where the gain of carbon footprint saving is highest
buddha Jeans will make a special effort to educate and encourage the consumer to a better approach when washing and wearing , such as NO wash or low temperature washing/ rinsing, use of natural soaps, line-drying and repair/ customizing once worn in.

Pollution of jeans manufacturing is huge
Production of jeans is polluting due to various manufacturing stages, can be improved by making different choices, but the impact of the consumers after care once the product has left the store is even a bigger issue.

Fashion and Ecology are a paradox in itself, where the demand for fast-fashion life cycle clashes with the Sustainable production traditional need for a slower production cycle.

We have to understand that other cultures might have no options
The cotton travels of Mills and manufactures in Turkey, Japan, US or Asia where the spinning and weaving, cutting a sewing takes place in factories employing workers to do automated tasks in noisy and often dirty conditions for a low pay.

Track a product
These pioneers are responsible for creating a new organization MADE-BY (www.Made-By.org) to track each garment “foot-print” with a soft-ware-system, where each garment purchased has a code on the label, and the consumer can track each phase of the manufacturing from who picked the cotton to wear the jeans was washed.

By simply using quality fabrics and good manufacturing we want to create a longer-lasting product which the consumer will love more after Wearing-IN as opposed to quickly Wearing-OUT a cheap product and discarding to replace with yet another inferior product.

Small companies can create a fashion following
Still, small changes on a large-scale can create an impact.

Cradle to grave impact
As a Jeans or T-shirt travels from “Cradle to Grave” , its impact on the environment be tracked as the product leaves various “footprint” from water waste, pesticides, chemicals, dyes and inhumane treatment or workers as well as child-labor.

Large quantities of cotton, water and chemicals used to make these jeans and satisfy the ever-growing demand for the iconic Blue Jean.

Cradle to grave impact
As a Jeans or T-shirt travels from “Cradle to Grave” , its impact on the environment be tracked as the product leaves various “footprint” from water waste, pesticides, chemicals, dyes and inhumane treatment or workers as well as child-labor.

New values evolves
Happiness and positive human Values are new drivers in a new economy where the bottom line now more and more needs to include the impact a product makes on the environment as well as the workers involved in production. buddha jeans™ tell stories and designers need to design from a core set of Values to “Design Inside-Out”
Design Thinking
buddha Jeans based on the concept of “Design thinking” vs.

These two “case-studies” show how a smaller company can work to inspire and elevate the largest global companies and this way be of larger impact on what they themselves account for in economic terms.

Sustainability is fast becoming a buzz word throughout the design and fashion industry.

They used no metal-rivets and replaced them with re-enforced stitching, used non-galvanized buttons, and non-chemical finishes by using Marseilles soap instead of harsh chemicals.

Track a product
These pioneers are responsible for creating a new organization MADE-BY (www.Made-By.org) to track each garment “foot-print” with a soft-ware-system, where each garment purchased has a code on the label, and the consumer can track each phase of the manufacturing from who picked the cotton to wear the jeans was washed.

Longer lasting – better looking
Customizing your own personal worn-IN jeans in new creative ways is a way to extend a jeans life and is a fun way to communicate your personal style. buddha Jeans wants to use customizing in its Marketing and PR as well as branding and labeling package.

They are part of Dutch NGO Solidaridad a group which support local farmers in Peru, India and Turkey based on a fair social plan to make sure Fair Wages, Clean Air, Clean Soil, Safe and Healthy working conditions, No child labor, exploitation or discrimination.

New values evolves
Happiness and positive human Values are new drivers in a new economy where the bottom line now more and more needs to include the impact a product makes on the environment as well as the workers involved in production. buddha jeans™ tell stories and designers need to design from a core set of Values to “Design Inside-Out”
Design Thinking
buddha Jeans based on the concept of “Design thinking” vs.

*Kenneth will post on this blog “quality will replace price as # one reason for buying new products in the future” later in May
A brand to admire
Dutch brand “Kuyichi” makes 100% Organic Cotton Jeans, they are “SKAL” certified under the Sustainable Textile Production Program which covers fiber to production.

New values evolves
Happiness and positive human Values are new drivers in a new economy where the bottom line now more and more needs to include the impact a product makes on the environment as well as the workers involved in production. buddha jeans™ tell stories and designers need to design from a core set of Values to “Design Inside-Out”
Design Thinking
buddha Jeans based on the concept of “Design thinking” vs.