If your friend buys her jeans based on the brand, it means that the name on the label of her pants is very important to her. A brand is a product name.

The cereal aisle at the grocery store is a good place to see how many different brands there are of the same product. A company name, or the name it invents for a particular item or service, is a brand. Another kind of brand is the verb that means to mark or name something in a negative way. If you brand your classmate as a bully, you accuse him of bullying and expose his behavior to other people.

Definitions of brand
  1. noun
    a name given to a product or service
    synonyms: brand name, marque, trade name
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    label, recording label
    trade name of a company that produces musical recordings
    type of:
    a language unit by which a person or thing is known
  2. noun
    identification mark on skin, made by burning
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    type of:
    insignia, mark, marker, marking
    a distinguishing symbol
  3. noun
    a recognizable kind
    “there's a new brand of hero in the movies now”
    synonyms: make
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    type of:
    form, kind, sort, variety
    a category of things distinguished by some common characteristic or quality
  4. noun
    a symbol of disgrace or infamy
    synonyms: mark, stain, stigma
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    a mark against a person for misconduct or failure; usually given in school or armed forces
    bar sinister, bend sinister
    a mark of bastardy; lines from top right to bottom left
    cloven foot, cloven hoof
    the mark of Satan
    type of:
    an arbitrary sign (written or printed) that has acquired a conventional significance
  5. verb
    mark with a brand or trademark
    “when this product is not branded it sells for a lower price”
    synonyms: brandmark, trademark
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    type of:
    label, mark, tag
    attach a tag or label to
  6. verb
    burn with a branding iron to indicate ownership; of animals
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    type of:
    make or leave a mark on
  7. verb
    mark or expose as infamous
    synonyms: post
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    type of:
    ascribe a quality to or give a name of a common noun that reflects a quality
  8. verb
    accuse or condemn or openly or formally or brand as disgraceful
    synonyms: denounce, mark, stigmatise, stigmatize
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    type of:
    assign a label to; designate with a label
  9. noun
    a piece of wood that has been burned or is burning
    synonyms: firebrand
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    type of:
    wood used for fuel
  10. noun
    a cutting or thrusting weapon that has a long metal blade and a hilt with a hand guard
    synonyms: blade, steel, sword
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    the legendary sword of King Arthur
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    a sword with only one cutting edge
    a sword with a broad blade and (usually) two cutting edges; used to cut rather than stab
    cavalry sword, saber, sabre
    a stout sword with a curved blade and thick back
    cutlas, cutlass
    a short heavy curved sword with one edge; formerly used by sailors
    a short broad slightly convex medieval sword with a sharp point
    fencing sword
    a sword used in the sport of fencing
    rapier, tuck
    a straight sword with a narrow blade and two edges
    a large double-edged broadsword; formerly used by Scottish Highlanders
    a fencing sword similar to a foil but with a heavier blade
    a light slender flexible sword tipped by a button
    saber, sabre
    a fencing sword with a v-shaped blade and a slightly curved handle
    a curved saber used in Eastern countries; the edge is on the convex side of the blade
    type of:
    arm, weapon, weapon system
    any instrument or instrumentality used in fighting or hunting
Word Family

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