Advertising

Rich D. (United States of America)
24 words 312 learners

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Full list of words from this list:

words only definitions & notes
  1. imagine
    expect, believe, or suppose
    It is difficult to imagine how advertising worked before television, the radio and the Internet, but, in fact, advertising goes back to ancient Greece where people wrote " For Sale" on the sides of their houses if they wanted to move.
  2. ancient
    belonging to times long past
    It is difficult to imagine how advertising worked before television, the radio and the Internet, but, in fact, advertising goes back to ancient Greece where people wrote " For Sale" on the sides of their houses if they wanted to move.
  3. merchant
    a businessperson engaged in retail trade
    In the Middle Ages merchants hung wooden signs in front of their stores to show people what they were selling.
  4. invention
    the act of making something new
    The invention of the printing press in the 1440s had a big effect on advertising.
  5. civil war
    a war between factions in the same country
    After the Civil War advertising agencies became popular in America.
  6. popular
    regarded with great favor or approval by the general public
    After the Civil War advertising agencies became popular in America.
  7. revolutionize
    change radically
    The invention of the radio in the 1920s and television in the 1940s revolutionized advertising.
  8. inform
    impart knowledge of some fact, state or affairs, or event to
    Companies could now inform millions of people about their products over the airwaves.
  9. development
    a process in which something passes to a different stage
    More recently the Internet and e-mail have led to the development of new advertising strategies.
  10. strategy
    an elaborate and systematic plan of action
    More recently the Internet and e-mail have led to the development of new advertising strategies.
  11. contrasting
    strikingly different
    There are many contrasting opinions about advertising.
  12. educate
    give knowledge acquired by learning and instruction
    Those in favor say that advertising educates consumers about new products and services that can help them improve their lives.
  13. consumer
    a person who uses goods or services
    Those in favor say that advertising educates consumers about new products and services that can help them improve their lives.
  14. improve
    to make better
    Those in favor say that advertising educates consumers about new products and services that can help them improve their lives.
  15. increase
    a process of becoming larger or longer or more numerous
    It also increases sales so that companies can produce things at lower costs and make things cheaper.
  16. economy
    the system of production and distribution and consumption
    They say that advertising helps the economy and gives jobs to many people.
  17. critic
    a person engaged in the analysis and interpretation of art
    On the other side, critics say that consumers pay for advertising through higher product prices.
  18. compete
    engage in a contest or measure oneself against others
    They say that small companies sometimes have to close because they cannot compete with larger ones.
  19. afford
    have the financial means to do something or buy something
    Through advertising, people sometimes buy products that they may not need and often cannot afford.
  20. debt
    the state of owing something, especially money
    This leads to a higher personal debt.
  21. pollution
    contamination of the natural environment
    It also leads to a throwaway society – goods are thrown away and more pollution and waste is produced.
  22. target
    a reference point to shoot at
    Children are very often the main target of advertisers.
  23. obesity
    the condition of being excessively overweight
    Fast food and snack companies show ads, which lead to obesity and diabetes.
  24. diabetes
    a disease characterized by high glucose levels in the blood
    Fast food and snack companies show ads, which lead to obesity and diabetes.
Created on Tue Oct 22 11:54:17 EDT 2013

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