endorsement

An endorsement is a form of public support or approval. Endorsements are given to politicians and products.

If you give something an endorsement, you're basically saying "I approve of this person or product." Celebrities give politicians an endorsement if they think you should vote for them. When celebrities do commercials for products, those are also endorsements. If someone puts their fame or name behind something, they're endorsing it and giving their approval. That goes for checks, too: when you sign one you've just written, you've endorsed it.

Definitions of endorsement
  1. noun
    the act of endorsing
    “a star athlete can make a lot of money from endorsements
    synonyms: indorsement
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    types:
    aegis, auspices, protection
    kindly endorsement and guidance
    type of:
    support
    aiding the cause or policy or interests of
  2. noun
    formal and explicit approval
    “a Democrat usually gets the union's endorsement
    synonyms: countenance, imprimatur, indorsement, sanction, warrant
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    types:
    O.K., OK, okay, okeh, okey
    an endorsement
    visa
    an endorsement made in a passport that allows the bearer to enter the country issuing it
    nihil obstat
    the phrase used by the official censor of the Roman Catholic Church to say that a publication has been examined and contains nothing offensive to the church
    type of:
    approval, commendation
    a message expressing a favorable opinion
  3. noun
    a promotional statement (as found on the dust jackets of books)
    synonyms: blurb, indorsement
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    type of:
    packaging, promotion, promotional material, publicity
    a message issued in behalf of some product or cause or idea or person or institution
  4. noun
    a speech seconding a motion
    synonyms: indorsement, second, secondment
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    type of:
    agreement
    the verbal act of agreeing
  5. noun
    a signature that validates something
    “the cashier would not cash the check without an endorsement
    synonyms: indorsement
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    types:
    blank endorsement, endorsement in blank
    an endorsement on commercial paper naming no payee and so payable to the bearer
    type of:
    signature
    your name written in your own handwriting
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