An impresario is a promoter: someone who books, promotes, and organizes shows such as concerts.

Impresario comes from an Italian word for a businessperson, and in English it especially refers to someone in the promotion business. In the music business, Bill Graham was a famous impresario who arranged concerts for huge bands such as The Rolling Stones and Pink Floyd. An impresario signs a band — or other entertainment — and makes a deal with the venue. Impresarios then arrange advertising and promotion to alert fans and arrange for tickets to be sold. Impresarios make shows happen.

Definitions of impresario
  1. noun
    a sponsor who books and stages public entertainments
    synonyms: promoter, showman
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    Phineas Taylor Barnum
    United States showman who popularized the circus (1810-1891)
    William Frederick Cody
    United States showman famous for his Wild West Show (1846-1917)
    Sergei Pavlovich Diaghilev
    Russian ballet impresario who founded the Russian ballet and later introduced it to the West (1872-1929)
    Richard D'Oyly Carte
    English impresario who brought Gilbert and Sullivan together and produced many of their operettas in London (1844-1901)
    Solomon Hurok
    United States impresario who was born in Russia (1888-1974)
    Charles Ringling
    United States showman whose song-and-dance troop evolved into a circus (1863-1926)
    exhibitioner, exhibitor, shower
    someone who organizes an exhibit for others to see
    a street musician who plays a hand organ or hurdy-gurdy
    porn merchant, pornographer
    someone who presents shows or sells writing or pictures that are sexually explicit in violation of the community mores
    type of:
    booker, booking agent
    someone who engages a person or company for performances
DISCLAIMER: These example sentences appear in various news sources and books to reflect the usage of the word ‘impresario'. Views expressed in the examples do not represent the opinion of or its editors. Send us feedback
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