When you redirect something, you point it in a different direction. If your dog keeps licking your friends' knees, you might have to redirect her attention to a squeaky toy.

Beavers can famously redirect the flow of water in a stream or river by building dams that divert the flow in a new direction. The very best elementary school teachers are experts at redirecting the attention of young kids, like when a music teacher redirects a class's energy into an enthusiastic round of "Row, Row, Row Your Boat." The direct part of redirect comes from the Latin dirigere, "set straight."

Definitions of redirect
  1. verb
    channel into a new direction
    redirect your attention to the danger from the fundamentalists”
    synonyms: airt
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    direct energy or urges into useful activities
    desexualise, desexualize
    direct one's libidinous urges into another direction
    type of:
    direct, send
    cause to go somewhere
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