When you are up-front about what you want and bold in devising a plan that helps you get it, you could be described as assertive, meaning you act with authority and confidence.
English offers many ways to describe getting what you want — demanding, insistent, and pushy are a few of them. People who are assertive aren't as aggressive as those who are demanding and pushy, and they can negotiate a little better than those who are insistent. Use assertive to describe someone who is self-confident enough to make bold statements and forceful actions. The word can also be applied to nonhuman things, like policies and strategies.
adj aggressively self-assured
having or showing determination and energetic pursuit of your ends
overly self-confident or self-assertive
forceful and definite in expression or action
requiring attention or action
inclined to timidity or lack of self-confidence
not aggressive; not given to fighting or assertiveness
not aggressively self-assured, though not necessarily lacking in confidence
reticent, retiring, self-effacing
reluctant to draw attention to yourself
showing fear and lack of confidence
inclined or willing to submit to orders or wishes of others or showing such inclination
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