enticement

Types:: forbidden fruit
originally an apple from the tree of knowledge of good and evil in the Garden of Eden; it is now used to refer to anything that is tempting but dangerous (as sexuality); bait, come-on, hook, lure, sweetener
anything that serves as an enticement; allurement
attractiveness

Type of:: influence
a cognitive factor that tends to have an effect on what you do

Type of:: attraction, attractiveness
the quality of arousing interest; being attractive or something that attracts

“his enticements were shameless”

Types:: show 5 types...; hide 5 types...; blandishment, wheedling
the act of urging by means of teasing or flattery; leading astray, leading off
the act of enticing others into sinful ways; seduction
enticing someone astray from right behavior; allurement, solicitation
the act of enticing a person to do something wrong (as an offer of sex in return for money); ingratiation, insinuation
the act of gaining acceptance or affection for yourself by persuasive and subtle blandishments

DEFINITIONS OF: enticement